Retro Yet Revolutionary: How ABM Enables Sales To Drive Revenue

April 30, 2019

Laura Ramos | VP, principal analyst, B2B marketing professionals, Forrester

Laura will unveil a new research report that focuses on how companies have been successful with their ABM strategies over the past two years. Furthermore, Laura will provide insights and best practices that will enable sales and marketing teams to turn ABM into Account-Based Engagement throughout the customer journey.

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