Technology is reshaping the relationship between sales and marketing. Smart businesses are making sure the two teams are becoming more aligned under the banner of Account-Based Marketing.
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Most Recent Flipbooks
The Building Block Guide to Marketing Attribution
Read The Building Block Guide to Marketing Attribution today and get best practices and tips from industry leaders on applying clean data to build and scale efficient sales funnel measurement.
The State of Revenue Ops 2018
The Ops Guide to Lead Routing
Connecting the Dots
Learn how LeanData drives business success with the solution to a key architectural challenge in Salesforce – bridging the gap between leads and accounts in the database.
The State of Lead Management
A majority of more than 500 sales and marketing leaders told us in a LeanData survey about lead management that they are struggling to create a great experience for their customers.
How to Get What You Want - Guide for Sales Ops
A LeanData guide to help Sales Operations professionals persuade their colleagues to purchase technology tools that can help the business.
The Sales Ops Playbook
LeanData Guide to Lead Management
LeanData's best-in-class lead management solution enables B2B companies to better orchestrate the customer experience and take control of the buyer's journey.
FunnelWise & LeanData - Lead Traffic Control
A Lead's Journey to Find the Right Home
Breaking Down Doors: A Guide to Account-Based Sales Development
The End of Growth at All Costs
The Complete Do-It-Yourself Guide to Account-Based Marketing
Account-Based Marketing is a red-hot trend. But how do you go from just talking about ABM to real action? This easy, 10-step guide will put you on the road to business success.
How to Build a Successful Sales Development Team
Sales and Marketing Alignment Survey Pulse Report
Opportunity Knocks: Uncovering Potential with Account-Based Marketing