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How MarTech Can Turn Your Sailing Ship Into a Battleship

October 18, 2018

Nick Ezzo – Vice President, Demand Generation, Sage Intacct

When you’re a small sailboat, how do you compete with the big ships? You can’t just hire more sailors. The answer is to turn your sailing ship into an automated battle cruiser. Join Nick Ezzo, VP of Demand Generation at Sage Intacct as he discusses:

  • Which marketing technology is essential and which is “nice to have”.
  • How to get martech vendors to do what you need.
  • How to know when you’ve over-invested in technology. Let’s hit the high seas!
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