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GDPR and Our Web Forms Nightmare

October 19, 2018

Karin Holmgren – Sr. Manager, Global Marketing Ops, Pitney Bowes

We moved from multiple disparate web form hosting systems to one system, reducing time spent on GDPR form updates by 23 (75 mins to 15 mins) thus decreasing cost by 60%. We also reduced form count from 4000 to 500 by implementing a retirement policy.
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