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The New State of Account-Based Marketing

May 18, 2016

Technology is reshaping the relationship between sales and marketing. Smart businesses are making sure the two teams are becoming more aligned under the banner of Account-Based Marketing.

Previous Article
Automation: The Secret Sauce of Account-Based Sales Development
Automation: The Secret Sauce of Account-Based Sales Development

Don’t waste time. Seems like pretty solid advice, doesn’t it? And part of the reason why businesses are fin...

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The Account Based Marketing Technology Stack Emerges
The Account Based Marketing Technology Stack Emerges

Breaking down the database-silo barrier is the key to LeanData and companies are finding many ways to put t...