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  • Strategic Lead Routing - The Secret Component of High Performing Operations Teams50:11

    Strategic Lead Routing - The Secret Component of High Performing Operations Teams

    For too long, Operations teams were seen as just “doers.” They accomplished tasks given to them by organizational leaders. But innovative businesses now realize that Ops is not just a tactical functio

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  • The Silicon Valley Way: Listening to Customers

    The Silicon Valley Way: Listening to Customers

    It now has been about three months since I joined LeanData as the Chief Revenue Officer. And I have to say that many of the attributes I initially thought about the company when I joined have been...

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  • SalesLoft Case Study

    SalesLoft Case Study

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  • Uberflip Success Story

    Uberflip Success Story

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  • Doug Pepper

    Doug Pepper

    Helping Shape the MarTech Revolution

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  • Kirk Lacob

    Kirk Lacob

    The Secret Ingredient to the Warriors' Success

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  • You Had a Great Event . . . Now What?

    You Had a Great Event . . . Now What?

    The fall conference season is about to kick into high gear. That’s important at LeanData because, like many B2B technology companies, we see trade shows as a huge part of our Demand Generation...

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  • Trend Toward a Lean Technology Stack

    Trend Toward a Lean Technology Stack

    Masha Finkelstein has a simple philosophy when it comes to evaluating software solutions to boost her marketing efforts. Less is more. “I’m always thinking about ways to better optimize my tech...

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  • Navigating the World of MarTech Tools

    Navigating the World of MarTech Tools

    Evan Liang has a background in venture capital, so he’s no stranger to epic boom-bust cycles of the tech world. He has learned, sometimes the hard way, that what expands quickly can also pivot 180...

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  • The View from TOPO: Lead Routing Matters

    The View from TOPO: Lead Routing Matters

    Research firm TOPO specializes in studying the fastest-growing companies in the world, looking for common traits that they share, and then using those lessons to help clients scale their own...

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  • State of Lead Management Webinar53:20

    State of Lead Management Webinar

    LeanData Vice President of Marketing Ash Kakhandiki and TOPO Chief Analyst Craig Rosenberg will discuss the results of The State of Lead Management survey and explore what can be done to circumvent ch

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  • How Much is Too Much in MarTech?

    How Much is Too Much in MarTech?

    There was a moment, about 18 months ago, when Scott Brinker thought we finally might be approaching “Peak MarTech.” Brinker is the creator of the Marketing Technology Landscape, which has become...

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  • Case Study Attribution for ABM

    Case Study Attribution for ABM

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  • Operations Is Taking Over the Business World

    Operations Is Taking Over the Business World

    Operations professionals are in high demand. Yes, you’re shocked. (Shocked!) As if you didn’t already know that good operations people are worth their weight in gold. But now InsightSquared and...

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  • The Perils of Wasted Time For Sales Teams

    The Perils of Wasted Time For Sales Teams

    Imagine a solitary lead. It has appeared in your database. Hopefully, over time, it will grow and develop into a closed deal for your business. But right now, it’s still just a lonely lead. And...

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  • ON24 Case Study

    ON24 Case Study

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  • LeanData Builds on Growing Momentum, Announces Additions to Executive Team

    LeanData Builds on Growing Momentum, Announces Additions to Executive Team

    SUNNYVALE, Calif., July 25, 2017 /PRNewswire/ — LeanData, the leader in lead management, is announcing the addition of three senior-level executives as the innovative startup takes advantage of...

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  • Account-Based Marketing Without a Budget

    Account-Based Marketing Without a Budget

    The Account-Based Marketing discussion has gotten louder and Louder and LOUDER over the past couple of years. But it seems to me that something important often gets lost in all that noise —...

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  • Dhiraj Singh

    Dhiraj Singh

    Managing Processes, Systems Is a Way of Life

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  • BloomReach Case Study

    BloomReach Case Study

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