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Welcome to the LeanData Resource Center. We hope you will find content interesting to read, watch and share.

  • How LeanData Stacks Up In the Marketing Technology World

    How LeanData Stacks Up In the Marketing Technology World

    At some point, Scott Brinker began to notice a familiar pattern at business conferences. Each time a marketer was on stage giving a presentation, one slide would eventually appear on the screen....

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  • Frugality, Ping-Pong Tables and Silicon Valley Startups

    Frugality, Ping-Pong Tables and Silicon Valley Startups

    When tech startup Appthority was looking for new office space early last year, Domingo Guerra suffered a bad case of sticker shock. Landlords were demanding steep terms. High rents. Large security...

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  • The Long Hunt: How One Deal Happened

    The Long Hunt: How One Deal Happened

    It had been nearly a year since Adam Brophy first reached out to the tech executive Adam New-Waterson with an introductory email. For weeks and eventually months afterward, Brophy then peppered...

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  • Kristina Frost

    Kristina Frost

    How a Music Background Led to Sales Operations

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  • Why The Best Story Wins in Business

    Why The Best Story Wins in Business

    Matthew Luhn is a creative artist who helped bring to life some of the best-loved animated movies of our time. He’s also a brand consultant who advises organizations on how to tell their corporate...

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  • Bluewolf Case Study

    Bluewolf Case Study

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  • The Best of the Revenue Summit Conference

    The Best of the Revenue Summit Conference

    SAN FRANCISCO — The theme of the inaugural Revenue Summit conference was about how the B2B world has been profoundly transformed. And to adjust to that new reality, sales and marketing need to...

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  • LeanData Contact Routing Full Datasheet

    LeanData Contact Routing Full Datasheet

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  • Sales and Marketing Align at Revenue Summit

    Sales and Marketing Align at Revenue Summit

    This week’s Revenue Summit conference will feature 50 sponsors, 85-plus speakers, about 2,000 attendees and . . . some cats and dogs? Well, at least there was one idea to bring some of those...

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  • SalesLoft Case Study

    SalesLoft Case Study

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  • Building a Winning Account-Based Stack Formula44:54

    Building a Winning Account-Based Stack Formula

    As sales and marketing solutions flood the marketplace, technology stacks have become more complex and fragile. But the best solutions seamlessly complement one another to drive even greater value for

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  • Tom Pae

    Tom Pae

    From Serving His Country to Sales Enablement

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  • “You Can’t Build a Walled Garden”

    “You Can’t Build a Walled Garden”

    Like most movements, this one is starting quietly. There are growing pockets of discontent. People are grumbling about how there has to be a better way and that change needs to happen. While this...

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  • DATADOG Case Study Final

    DATADOG Case Study Final

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  • Hacer "Haja" Demiroers

    Hacer "Haja" Demiroers

    A Personal Journey to Sales Operations

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  • The Unsung Heroes of the Sales Process

    The Unsung Heroes of the Sales Process

    They work quietly in the shadows. They are considered part of the supporting cast, not the leading actors. They aren’t the ones who bask in the cheers whenever a big deal closes. But make no...

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  • The Importance of Technology Stack Synergies

    The Importance of Technology Stack Synergies

    All too often, it’s considered a “bonus” when sales-and-marketing solutions work well together. But why isn’t there a clear expectation that all tools in a technology stack should integrate...

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  • How Glint Drives Success with Lead Routing and Funnel Metrics42:01

    How Glint Drives Success with Lead Routing and Funnel Metrics

    In this 30-minute webinar, Glint Chief Marketing Officer Jim Bell explains how FunnelWise and LeanData are essential to his team’s revenue-generation efforts. Bell will be joined by FunnelWise Founde

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  • The Growing Account-Based Marketing Bandwagon

    The Growing Account-Based Marketing Bandwagon

    Every morning, a Google Alert for “Account-Based Marketing” is waiting in my inbox. In recent weeks, the list of links in that daily email has been growing longer and longer. There are articles...

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  • It Can Be a Mistake to Build It Yourself

    It Can Be a Mistake to Build It Yourself

    We’re talking about designing your own lead management solution. And, yes, maybe that headline is a little provocative. Operations professionals and software developers don’t like to be told that...

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  • What Sales Ops Needs in a Technology Stack

    What Sales Ops Needs in a Technology Stack

    There’s one thing that you’ll never hear a Sales Operations expert say: You know, there just aren’t enough technology solutions in the market these days. I wish there were more. Instead, Sales Ops...

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  • How Sales Ops Can Get What It Wants

    How Sales Ops Can Get What It Wants

    Buying stuff ought to be fun, right? Especially when you’re not spending your own money. But “fun” isn’t a word that most Sales Operations professionals normally associate with purchasing...

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  • How to Get What You Want - Guide for Sales Ops

    How to Get What You Want - Guide for Sales Ops

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