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Welcome to the LeanData Resource Center. We hope you will find content interesting to read, watch and share.

  • Top 5 Reasons To Join Us At OpsStars

    Top 5 Reasons To Join Us At OpsStars

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  • OpsStars 2019

    Journey to Revenue Operations
    November 19-21, 2019

    Register Now
  • The Business Cost to Missing Leads31:45

    The Business Cost to Missing Leads

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  • The Secret to Successful B2B Marketing: Revenue Operations52:47

    The Secret to Successful B2B Marketing: Revenue Operations

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  • Customer Testimonial - Sutherland1:23

    Customer Testimonial - Sutherland

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  • LeanData Appoints Chief Revenue Officer to Drive Next-Level Growth

    LeanData Appoints Chief Revenue Officer to Drive Next-Level Growth

    Seasoned sales executive Steve De Marco brings proven track record for scaling B2B SaaS leaders

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  • 6 Key Factors for Delivering a Remarkable B2B Customer Experience55:37

    6 Key Factors for Delivering a Remarkable B2B Customer Experience

    In this session, you will learn how to create a truly integrated GTM that delivers a seamless customer experience across the entire revenue chain. Join Craig Rosenberg (TOPO) and Rachael McBrearty (Le

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  • RevOps and Sales Development - The Four Tenets of Success

    RevOps and Sales Development - The Four Tenets of Success

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  • How Is Okta Driving 50+% Y/Y Growth?  Revenue Ops Is the Secret Sauce45:31

    How Is Okta Driving 50+% Y/Y Growth? Revenue Ops Is the Secret Sauce

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  • Fixing The Five Biggest Breaking Points For Most B2B Revenue Teams

    Fixing The Five Biggest Breaking Points For Most B2B Revenue Teams

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  • Webinar: How Is Okta Driving 50+% Y/Y Growth? Revenue Ops Is the Secret Sauce

    Webinar: How Is Okta Driving 50+% Y/Y Growth? Revenue Ops Is the Secret Sauce

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  • Revenue Operations is coming. Are you ready?58:46

    Revenue Operations is coming. Are you ready?

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  • Revenue Operations: Now is the Time56:26

    Revenue Operations: Now is the Time

    In this presentation, Dana Therrien will explain why Revenue Operations isn’t just a title or an organizational structure; it's a mindset and strategy for the next phase of B2B growth.

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  • The SiriusDecisions Revenue Operations Charter Template

    The SiriusDecisions Revenue Operations Charter Template

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  • The SiriusDecisions Revenue Operations Charter Report

    The SiriusDecisions Revenue Operations Charter Report

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  • How GE Digital Increased Accuracy on Marketing Influence Reporting by 195%

    How GE Digital Increased Accuracy on Marketing Influence Reporting by 195%

    Learn how GE Digital increase data accuracy and marketing influence reporting by 195% and increased engagement by 125% with LeanData.

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  • Defining Revenue Operations: The Essential Guide to Getting Started

    Defining Revenue Operations: The Essential Guide to Getting Started

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  • Revenue Ops and the Modern CMO

    Revenue Ops and the Modern CMO

    Gone are the days when the chief marketing officer (CMO) merely brainstormed ad campaigns or greenlit copy. Today’s CMO is a thought leader who touches just about every aspect of their company...

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  • OpsStars Boston Highlights

    OpsStars Boston Highlights

    Earlier this month, more than 220 OpsStars—leaders from marketing, sales, and customer success—gathered at the #OpsStars event in Boston.

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  • The Ever-Evolving Role of the Chief Revenue Officer

    The Ever-Evolving Role of the Chief Revenue Officer

    What is the role of the CRO in today’s C-Suite and how can you ensure your company takes full advantage of CRO knowledge and talent?

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  • Why I ❤️ Marketing Attribution

    Why I ❤️ Marketing Attribution

    52% of B2B marketers said they currently report on marketing results manually via Excel! Here's how to leverage marketing attribution accurately to maximize ROI.

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